A Product Release like no other!!
Technology has reached a level where you wonder what will be next. I was in for a surprise too when I got a invitee for the Bloggers meet of Gillette. My Mind wandered off what could be the revolutionary product which Gillette (Known for their Men's grooming products) are launching!
An Invite like this definitely made me even more excited for the event. Being first one in the country to witness a revolution in Shaving! Amazing was i was expecting!
Does your morning make you do such faces?
The Host begun the proceedings with why we were there and much to my surprise a Gillette Goodies bag for all the 15 invited bloggers. Now this was getting better, Here came in Amy Couture, the senior product researcher - basically person who made the new product (After 5 yrs of research into it as i learnt later). She explained to us philosophy, history and the product work that goes behind in making the Gillette razors (A work of science fiction - Good Stuff). Never knew so many clinical tests went in making a simple shaving apparatus. No wonder we men get the best they can get.
Few Benefits highlighted were:
• The FlexBall Handle Technology -- with 4-way flex for maximum contact over contours; and a bigger, more ergonomic grip for better control
• Re-Engineered Low-Cutting Force Blades -- with thinner, finer edges and an advanced, low-resistant coating for effortless cutting through hair, with less tug and pull
• Blade Stabilizer -- allows blades to adjust to the contours of a man’s face
• Streamlined Comfort Guard – to maintain optimal blade contact and stretches skin for a closer, more comfortable shave
• Enhanced Lubrastrip – which enables smooth movement over skin, even on repeat strokes
• Improved Precision Trimmer – Enhanced blade, comb guard to align long hair and improved rinse-through slots.
And wait this wasn't the only thing the older fusion cartridges could be used for this so that your older cartridges could be used in tandem. (So no more throwing away old variety of cartridges).
And the average life of an cartridge as Amy told me was 1 month+ which meant more usage less changing of cartridges and more savings per shave.
The Amazing finish the Gillette gave is what the product promised for and what an way to test it but to ask the bloggers to shave themselves to actually feel the experience. I was the one who by little coaxing and volunteering decided to use the Product for First time in India (Shave in Public yes you heard it right). Although i took my time to lather up and shave but it was Makkhan to be honest. As Gillette said no more shave faces is what i experienced.
The Fusion Proglide just guides on your face and doesn't leave a hair standing the flexiball technology is one to change shaving for sure for men even women who want a shave. I have used this product at the event and have started using it at home (Part of Goodie bag). Trust me this product will change your mornings when you are always in hurry and need a good shave without making those Shave faces (And if you are sleepy person like me).
Yes i did try to imitate how this guy did! And it worked..
This product and its technology was wonderfully explained during the entire event by Amy & colleagues and i loved to be a part of lucky few to experience a revolution for men.
The product will be launching soon in India so i recommend that try it to believe it as this is a best a man can get (Experienced by self).
You can get more details of its launch on:
For more details on product check: Gillette Fusion Pro Glide Razor